Today, people prefer to shop online rather than going out and looking for their needed products. Online shopping offers huge advantages in comparison to conventional shopping. But are you interested in knowing why really people prefer online shopping? The shortest answer is that online shopping is easy. Speedy development in both local and global settings in e-commerce would not be surprising on the uprising trend of online shopping.
- It is easy to use:
The reason people were encouraged to shop online is that online shopping is convenient. The only thing you have to do is to visit a shop site, surf, choose your favorite product, enter your information, make a payment and you will receive your product in a couple of hours or days. All done on your seat. In some cases, you don’t even have to pay online and you can pay at the door by COD (cash on delivery) method, conveniently and securely.
- Get rid of the crowd
People usually rush into markets that are on sale and make a heavy crowd. With online marketing no need to worry about crowded stores and markets. No more, long-distance driving and park space problems. On the other hand, you get rid of carrying heavy shopping bags.
- You have the chance of comparing many products:
It would be very tiring and time consuming to walk around and compare prices on every store one by one. Everything can be done with a couple of clicks with online marketing and you can choose the best price and highest quality brand in a few minutes.
- Online marketing has no boundaries
It’s no longer a dream purchasing a product of a certain brand form overseas. It is as easy as clicking on a couple of links and filling some forms and entering your payment information and wait for receiving your product. Nowadays most of the shopping websites provide global shipping thus, they reach many customers from all over the world.
- Reviews from other online shoppers
It is not possible in traditional physical stores to get feedbacks to form customers about a product. The shoppers think that they can totally satisfy customers by sales. But researches show that in online shops that have a review section, 62% of customers making a purchase based on reviews that other customers wrote. Reviews will help customers to confidently decide which product suits them and this helps increase the selling rate.